Hawaii 5-0 and Others Get a Boost With the New DVR Ratings
As if deciphering the Nielsen ratings weren’t tough enough, the rapidly expanding number of viewers watching shows via DVRs has added a whole new layer of complexity to figuring out what’s working and what’s not in prime time (this week’s magazine takes a deeper look at how networks are scrambling to measure audiences). Take the case of CBS’s first-year series Hawaii Five-0 : While it easily won …
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